Together, we can protect the New Forest

Tackling Litter | Sustainable Choices | Climate Action

Caring for the New Forest – Now and for the Future

Look Out For Our Forest inspires residents, businesses, and visitors to care for the New Forest by reducing litter, encouraging responsible behaviour, protecting its unique landscapes and wildlife, and promoting a shared commitment to sustainability, climate action, and respect for our home, now and for future generations.

You can help by doing one simple thing: take your litter home or bin it properly.
It really does make a difference.

Show your support for LOFOF with a free pack of posters, stickers and useful resources to help spread the word.

Get A LOFOF Pack

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Use the tags #LOFOF #LookOutForOurForest #LeaveNoTrace #SmallActionsBigImpact

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Want to show your support for LOFOF?

Our packs are a simple way for individuals, local businesses and organisations to get involved, with posters, stickers and a few useful items to help spread the word.

Get A LOFOF Pack

Litter and the Bigger Climate Picture

Litter may seem like a small local issue, but it connects to the bigger climate picture. Every discarded bottle, can or wrapper represents energy, water and materials used once and then wasted, while litter left behind can pollute land and waterways, harm wildlife and add pressure to the places we all share.

Looking Out For Our Forest starts with everyday choices: taking rubbish home, recycling properly, refilling where possible and reducing single use waste.

Small actions help protect the New Forest today and support a healthier, more resilient environment for the future.

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New Forest Littering Stats

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73.6% of litterers were motorists who were driving (rather than stationary) at the time of throwing waste

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71% of all respondents said that they keep their rubbish in their vehicle and wait to get home to dispose of it

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Only 10% of littering was reported to take place when with friends, while 56% occurred when the person was alone.

ROAD SIDE LITTER COLLECTION STATS

70 Bags - M27 Michigan Way

50 Bags - A326 Cocklydown

60 Bags - A35 Spicers Hill

50 Bags Rushington

55 Bags - A354 Martin

Total: 285 bags and over 5 tonnes of dirt and debris

What is Crabby?

The Coastal Crabby Project is a bold, behaviourally informed initiative within the Look Out for Our Forest campaign – bringing our successful anti‑littering approach to the coastline. Since launching in 2021, it’s placed free litter‑bag dispensers at busy beach sites like Barton‑on‑Sea, Milford‑on‑Sea, and Calshot, showing visitors how simple actions can make a big difference.

Find Out More!